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Selected as One of Three Nominees

Optimum Healthcare IT, a Best in KLAS healthcare staffing and consulting services firm, announced today that their Vice President of Marketing, Larry Kaiser, has been selected as a nominee for the 2020 Medigy HITMC Awards in the Health IT – Marketing Person of the Year category.

Every year, the Healthcare and IT Marketing Community (HITMC) comes together to honor the individuals and organizations who distinguished themselves over the past year. All the nominations are reviewed by a selection committee of industry veterans and only a few are chosen as honorees in each category.

Larry Kaiser joined Optimum as the Vice President of Marketing in June of 2016. As an expert in his field, Larry has dedicated himself to building a strong marketing department managing various areas including, content development, field marketing, brand management, business development, web, and visual design, among others. He uses his background in Healthcare IT and his passion for marketing to develop successful strategies and communication to help Optimum effectively engage with our targeted audiences. Larry is also very active within various Health IT communities online and is always looking for opportunities to learn, promote, and share his knowledge with others around overall marketing and the Healthcare IT space.

Seeing Larry Kaiser as an honoree of the Health IT Marketing Person of the Year, it's clear that this is a well-deserved honor, said John Lynn, Chief Editor and Founder at Healthcare Scene, the company behind HITMC. Kaiser has demonstrated a great ability to adapt to the ever-changing Health IT environment while still showing a disciplined and organized marketing effort. Plus, beyond this, he is a great member of the HITMC community who is always willing to give back and share his expertise and deep experience with other healthcare marketers.

For a full list of honorees for the 2020 Medigy HITMC Awards, please visit the official awards page.

Since day one, Larry has stepped up to the plate when needed and is always looking for ways to improve and build the business through his marketing efforts, said Jason Jarrett, Chief Executive Officer at Optimum Healthcare IT. His dedication to the company has helped develop and grow the Optimum Healthcare IT brand as a whole, increase business revenue, and improve our online posture within the HIT industry through thought leadership content. Larry has built an amazing team of marketers, has an undeniable passion for what he does, and possesses strong leadership skills, all which are demonstrated in the work he has done.

The Awards will be handed out at an online event on June 30th, 2020. All are welcome to register and attend.

About Optimum Healthcare IT

Optimum Healthcare IT is a Best in KLAS healthcare IT digital transformation and consulting firm based in Jacksonville Beach, Florida. Optimum’s comprehensive service offerings include Enterprise Application Services, Digital Transformation, and Workforce Management, which features our skill development program, Optimum CareerPath®. Backed by a leadership team with extensive expertise, we deliver tailored healthcare consulting solutions to diverse organizations.

Visit or call 1.904.373.0831 to learn how your organization can utilize our solutions.

About The HITMC Awards
HITMC is a community – bound together by a passion for and a love of PR, communications, and marketing in healthcare and Health IT. The central idea behind HITMC is to bring together all the smart, innovative, and hard-working healthcare professionals so that we can learn from each other. We enable this by creating a culture where sharing, mutual respect, and lifting each other up is the norm. The annual HITMC Awards are an embodiment of this ethos. They are meant to celebrate the best individuals and organizations who have elevated healthcare marketing, PR, and communications in the past year. For more information, visit


Larry Kaiser
Chief Marketing Officer


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