Optimum Healthcare IT, a Best in KLAS healthcare IT staffing and consulting services company and recipient of the 2021 CHIME Foundation Partner of the Year Award, announced today that Cheryl Abbott has joined the company as Vice President of Marketing. Abbott will be responsible for leading the company’s national marketing and brand strategy, driving digital marketing, demand generation, and communication initiatives.
Abbott brings over 25 years of experience to her role, along with several prominent accolades. She was included in The Union Leader’s 40 Under Forty emerging leaders, the NH Business Review’s Outstanding Women in Business, Leadership Manchester, and two-time President’s Club recipient. She has served on many boards and has volunteered with various non-profits.
Cheryl has a history of successfully leveraging strategy, innovation, and creativity in the staffing industry, said Jason Jarrett, Optimum Healthcare IT Chief Executive Officer. We are excited to have her develop transformational business initiatives that will increase brand exposure, propel revenue growth, and market expansion through the United States. She understands how to drive business impact and is a skilled marketer who knows how to interlace insights, creative storytelling, and progressive analytics.
Abbott has held various marketing leadership positions. Most recently, she served as Chief Marketing Officer for Precision Talent Group and Vice President, Marketing and Communication at Medicus Healthcare Solutions. Throughout her career, she has been recognized for building and leading high-performing teams as well as for developing successful strategies.
I am thrilled to join Optimum Healthcare IT to lead marketing efforts and accelerate growth, stated Abbott. As a rapidly growing company in the healthcare IT industry, I look forward to implementing marketing strategies that propel our success and promote all of our verticals in the marketplace.
About Optimum Healthcare IT
Optimum Healthcare IT is a Best in KLAS healthcare IT staffing and consulting services firm based in Jacksonville Beach, Florida. Working with healthcare providers, payers, software, and life sciences organizations, Optimum provides professional staffing and consulting services that support our client’s needs through the continuum of care. Optimum’s comprehensive service offerings include EHR, Technical, Security, ServiceNow®, ERP, and our talent and skill development program, Optimum CareerPath®.
Visit www.optimumhit.com or call 1.904.373.0831 to find out how your organization can take advantage of our solution offerings.
